Does the idea of rebranding your business make you want to break out in hives? Maybe it makes you feel a little sick just thinking about it—but only because you know that making a change will be expensive, time-consuming, and emotionally draining. Or maybe you’re considering rebranding but don’t know if now is the right time or how to tell when that magical moment arrives.
If you are running an online business, the best way to get new customers is through previous customers. It's a fact that people who have had a good experience with your product or service are more likely to return for another purchase compared to those people who didn't enjoy their first time shopping with you.
You've got your new site up and running, and it looks great. However, people are finding that it's hard to find stuff on your site. How can you fix this problem? Here are 9 tips for making sure that your users can easily navigate your website:
Do you want to create a picture of your ideal customer in your mind? Don't be surprised if you have never even heard this term before. We are talking about an Avatar. It is the exact copy of your perfect client that exists only in your imagination, but it can help you achieve goals and generate good results with less work for you!
For many entrepreneurs, online businesses, or startups, email marketing is one of the most important assets to acquire and retain an audience. It's a great way to expand your business from the comfort of your home – without having to be at the mercy of traffic fluctuations.
A value proposition is a statement that includes the most important benefits offered by your business or product. It's an essential part of any website, brochure, or ad as it conveys to readers why they should choose you over other companies offering similar products and services.
A landing page is a single-purpose web page with the sole job of converting a visitor into an email subscriber, buyer or lead. Here are a few tips which will help you in designing and creating a high converting landing page.
What is Niche Marketing? The definition of niche marketing can essentially be described as targeting a limited number of very specific customers with your business, product or service in the hope that you are able to reach these audiences effectively and sell them on your products and services.
What makes copywriting and content great? In this post we go into detail on some useful tips and strategies you can use today to improve your google ranking and drive conversions so you can grow your business!
That's like asking "how much does a car cost?" or "what is the price of an oil change?" It depends! What features are required, what technologies to be used, how many pages will there be, how fast do you want it up and running? What quality level of work do you want -- can we get this done on time and within budget?
If you are an internet marketer looking for ways to distinguish yourself from the competition or a small local business owner who struggles with getting customers through their doors, then this article will help you.
How can I increase my organic search traffic? This is one of the most common questions I hear from clients. And, truthfully, it's pretty difficult to answer because there are so many factors that go into a successful SEO strategy.
You probably heard from other writers or maybe even read somewhere that one of the most important quality of a professional blog post is its "depth." Many people believe this is true.
Writing blog posts and articles is one of the most popular ways for internet marketers to share their ideas and grow their audience. It's also a great way to position yourself as an expert in your field because people will flock to your posts when they are attracted to what you can share with them.
You may already know that websites with HTTPS/SSL have become a recommended standard to encrypt data sent across the internet. Whether it's online purchases, banking information, or simply sending email – SSL is becoming an absolute necessity for anyone who uses the internet regularly.
Why would you want to connect your membership website to a CRM? Answer: Because it will increase sales, decrease costs and cut the workload for your admins. Here's how...
Whether you've just started your online business or are looking to take things to another level, a membership website could very well be the answer to bringing in more leads and making them turn into customers.
This post will teach you how to improve your on-page SEO. It includes a list of the most important things you should do if you want to rank higher in Google and tips for implementing them into your blog posts.
When evaluating potential vendors for your website project, there are many questions you need to ask before making a decision. With the advice in this guide, you will be better informed and able to make an informed purchase decision.
Whether you're a marketing agency, start-up company, or an established business looking for an upgrade, launching a new website can be daunting. Creating content and providing the right information to your visitors is important for success.
Did you know that 40% of consumers abandon a website that takes more than 3 seconds to load? It's even worse for those e-commerce website owners, with over 79% of shoppers who are dissatisfied with website performance are less likely to buy from that website again.
